Comparison
A simpler QuickBooks alternative
QuickBooks is powerful accounting software, and for a solo seller or small e-commerce owner it's often more than you need. If you just want to know your true take-home profit after fees, ad spend, shipping, and cost of goods, here's where TrueProfit fits.
What TrueProfit gives you
True take-home profit
Revenue minus fees, ad spend, shipping, and cost of goods, so you see what you actually keep, not just sales.
Costs tied to products
Attach COGS and per-order costs to what you sell, and margins stop being a guess.
Fees and ad spend accounted for
Platform fees, payment fees, and ad spend pulled into one profit number across your channels.
Receipts and expenses in one place
Log business expenses and keep receipts attached, ready for your accountant at year end.
Profit trends over time
Watch profit by month and by product, so you can spot what's working before the quarter closes.
Set up in minutes
No chart of accounts to configure and no bookkeeping background needed. Start tracking the same day.
An honest note on QuickBooks
QuickBooks does full bookkeeping, payroll, invoicing, and tax filing, and TrueProfit does none of that. If you need formal books or your accountant lives in QuickBooks, keep it. TrueProfit is the right call only when all you need is profit clarity, without running accounting software to get it.
Know what you actually keep
Profit after fees, ad spend, shipping, and COGS. Free to start, no credit card.
Start freeFAQ
Is TrueProfit a full QuickBooks replacement?
No, and it's not trying to be. QuickBooks does full double-entry bookkeeping, payroll, invoicing, and tax filing. TrueProfit does one thing: it shows solo sellers and small e-commerce owners their true take-home profit. If all you need is profit clarity, QuickBooks is more than you need.
When should I stay on QuickBooks?
If you need formal books, payroll, invoicing, sales-tax filing, or your accountant works in QuickBooks, keep it. TrueProfit is for owners who just want to know what they actually keep without running full accounting software.
What does TrueProfit do that's easier than QuickBooks?
It skips the chart of accounts and bookkeeping setup. You connect your costs and sales, and it calculates profit after fees, ad spend, shipping, and COGS. There's no accounting learning curve.
How much does TrueProfit cost compared to QuickBooks?
There's a Free plan at $0. Paid tiers are Pro at $19/mo and Business at $49/mo, generally below comparable QuickBooks plans.
Can I use both?
Yes. Many owners keep QuickBooks for formal books and use TrueProfit for a fast, clear read on profit day to day.