Comparison

A simpler FreshBooks alternative

FreshBooks is capable invoicing and accounting software, and for a solo seller or small e-commerce owner it's often more than you need. If you don't send client invoices and just want to know your true take-home profit after fees, ad spend, shipping, and cost of goods, here's where TrueProfit fits.

What TrueProfit gives you

True take-home profit

Revenue minus fees, ad spend, shipping, and cost of goods, so you see what you actually keep, not just invoices paid.

Costs tied to products

Attach COGS and per-order costs to what you sell, so product margins stop being a guess.

Fees and ad spend accounted for

Platform fees, payment fees, and ad spend pulled into one profit number across your channels.

Expenses without the ledger

Log business expenses and keep receipts attached, without building out a full accounting file first.

Profit trends over time

Watch profit by month and by product, so you can spot what's working before the quarter closes.

Set up in minutes

No invoices to template and no books to configure. Connect your costs and sales and start the same day.

An honest note on FreshBooks

FreshBooks is strong at invoicing, client billing, time tracking, and accounting, and TrueProfit does none of that. If you bill clients or need formal books, keep it. TrueProfit is the right call only when you sell products and all you need is profit clarity, without running invoicing and accounting software to get it.

Know what you actually keep

Profit after fees, ad spend, shipping, and COGS. Free to start, no credit card.

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FAQ

Is TrueProfit a full FreshBooks replacement?

No, and it's not trying to be. FreshBooks handles invoicing, client billing, time tracking, estimates, and accounting. TrueProfit does one thing: it shows solo sellers and small e-commerce owners their true take-home profit. If you don't send client invoices and just want profit clarity, FreshBooks is more than you need.

When should I stay on FreshBooks?

If you bill clients with invoices, track billable hours, send estimates, or need formal accounting, keep FreshBooks. It's built for service businesses and freelancers who live in invoicing. TrueProfit is for owners who sell products and want to know what they actually keep.

What does TrueProfit do that's easier than FreshBooks?

It skips invoicing and the accounting setup entirely. You connect your costs and sales, and it calculates profit after fees, ad spend, shipping, and COGS. There's nothing to template and no books to learn.

How much does TrueProfit cost compared to FreshBooks?

There's a Free plan at $0. Paid tiers are Pro at $19/mo and Business at $49/mo, generally below comparable FreshBooks plans.

Can I use both?

Yes. Some owners keep FreshBooks for client invoicing and use TrueProfit for a fast, clear read on product profit day to day.